Topic: Committee Corner

Committee Corner

A Salesman's DRMA Story

I can recall, very clearly, my first direct response trade show. I had spent the previous three years running the "behind the scenes" of a large call center in Utah.
Amazon Echo nightstand

Advertising, Disrupted: Part 2

Whether one uses Siri, Alexa/Echo, Cortana, or Google Assistant, voice recommendation engines driven by artificial intelligence (AI) play a big part in influencing consumers' purchase decisions.