The General Data Protection Regulation (GDPR) has put the digital media and advertising industries into a tailspin, according to a report from media tech pub,…

Though ANA and DMA leaders were positive about the move, a trio of anonymous insiders painted a different picture in an AdAge story from last Friday.

Born in the years of Reagan and Clinton, America’s largest and most influential demo demands your attention — and your conversation, inspiration, and…

What are the hottest topics for folks involved in the media, technology, and commerce aspects of performance marketing? Ask that question of 100 people and you…

It’s no secret: audience fragmentation across media creates obstacles for marketers.

Expanding e-commerce capabilities, faltering brick-and-mortar, and the “Amazon Effect” are just three of the topics that members of the Response Advisory Board…

Today, the notion of creating your own custom, creative, and editorial content is more the norm than an exception for marketers. 

News bites from Merchants Payment Acceptance Corp., the Video Advertising Bureau, and more.