Can any retailer effectively outrun the Amazon beast? Walmart seems to be the main competitor with a chance at catching Amazon’s supply chain management…
It’s not enough to rely on that to carry us along though – we need an engaged community if our sum is truly going to be greater than our parts.
It’s no secret: audience fragmentation across media creates obstacles for marketers.
Feeling blindsided by the FTC’s U-turn, the Soundboard Association (SBA) sought to enjoin enforcement of the TSR’s robocall provisions against its technology.
The court found the 2016 opinion letter was not the final word because the FTC’s procedures say it is not.
According the FTC, the products, marketed as "fragrance with function," lack any scientific evidence to support their insect-repellant claims.
A recent decision in an antitrust case brought by the Federal Trade Commission (FTC) could return the FTC to an enforcement model that it largely abandoned in…
Enforcement of the rule has been infrequent. Until now.
The purpose of this study is to show marketers effective data points that will help them manage vendors and make decisions on marketing to both English and…
Whether you are a vendor or a marketer, there are many advantages of attending next week’s MTC Expo in San Diego.