Nielsen hasn’t said how much of Comcast’s data would be incorporated into its local ratings reports, or how it would be represented in its mix of data.
News bites from Thill Inc., InQuest Communications, and more.
Businesses need to focus on products and services that are better, more innovative, make a statement, and enhance the customer experience.
It seems like every time you turn on the news these days, another company is being accused of racist or sexist advertising material.
For me, being a part of a community like the DRMA gives me the sense of comfort that I belong to something bigger than myself.
Beyond mandating randomized controlled trials (RCT) for supplement claims, the FTC’s RCT enforcement campaign has been decidedly mixed.
In September, the Federal Trade Commission (FTC) announced what may be remembered as the most ironic enforcement action of 2017.
Voting is slated to run from Monday, Nov. 13, through midday on Wednesday, Nov. 22.
Consumers say they plan to up their spending by 4 percent over 2016 results, with the average household putting $936 toward holiday shopping.
Facebook reports $10.14 billion in advertising revenue in the third quarter.