ATTEND MTC EXPO 2018!
Join us at the intersection of media, technology, and commerce — April 24-26 in San Diego!
President's Trump's nominees for the Federal Trade Commission (FTC) told U.S. Senators they're willing to regulate big tech firms like Google…
Data from Magna Global says the 7.8-percent decrease was the steepest fall outside of a recession in 20 years.
"When the industry finally figures out how to get full addressability, everybody's going to be watching video on Hulu and Netflix."
Big brands boycotting online ad options and Google Chrome's new ad blocking effort have industry insiders' attention as they discuss solutions.
Democrats and public interest groups have questioned the timing of rule changes, as well as Pai's meetings with representatives of the company.
News bites from the FTC, Brandzooka, eBay, and more.
The online ticket reseller StubHub recently tried this approach at the National Advertising Division of the Council of Better Business Bureaus (NAD). It did…
In the words of the FTC, as stated in its blog post announcing the settlement, "I'm not the advertiser is a dubious defense."
With so many companies trending toward accepting cryptocurrency, it may be necessary for direct response and other performance-based marketers to get in the…
The National Retail Federation (NRF) predicts overall retail sales will rise between 3.8 percent and 4.4 percent in 2018.