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News Corner September 20, 2017   20 Sep, 2017

News bites from R2C Group, Marketing Maven, and more.More>>

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Comcast’s Roberts, Charter’s Rutledge Dish on TV Landscape   20 Sep, 2017

NEW YORK – Comcast CEO Brian Roberts and Charter Communications Chairman and CEO Tom Rutledge...More>>

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Hulu Unveils Ad Campaign Touting TV Service    20 Sep, 2017

SANTA MONICA, Calif. – Hulu’s ad campaign for its new live, linear TV network service has...More>>

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Disney Not Among 4K Movie Providers for Apple’s iTunes   20 Sep, 2017

CUPERTINO, Calif. – Disney – typically one of Apple’s regular corporate partners – was...More>>

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Ad Trade Groups ‘Deeply Concerned’ About Apple’s Browser and Cookie-Handling    20 Sep, 2017

WASHINGTON – Several major advertising trade associations expressed deep concerns about the...More>>

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Total 2017 U.S. TV Ad Spend Forecast as Flat; 22M to Cut Cord This Year   20 Sep, 2017

NEW YORK – eMarketer is following other big media agencies’ advertising downgrades and is...More>>

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Become a Member, Stay Involved, Advocate for Our Industry   19 Sep, 2017

Many years ago, I came to the DR industry after spending more than 20 years in general advertising....More>>

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Mass Tort Drug Injury Ads Draw Government Scrutiny   19 Sep, 2017

In June, the House Judiciary Subcommittee on the Constitution and Civil Justice held a hearing...More>>

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Negative Option Remains Prime Enforcement Target at Trump FTC   19 Sep, 2017

When Acting Federal Trade Commission (FTC) Chair Maureen Ohlhausen – who nine months into the...More>>

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FTC Plays ‘Red Light, Green Light’ With Influencer Marketers   19 Sep, 2017

Earlier this month, the Federal Trade Commission (FTC) broke new ground by announcing its first...More>>