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Response This Week Sep 08,2010

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8 Sep, 2016

DIGITAL EDITION

Response August Issue

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Manhattan Media
Mercury Media
AOR Direct

 


Ordermotion

CASE STUDIES
INDUSTRY NEWS

Concepts TV

NEWS CORNER

Euro RSCG Edge, the direct response marketing arm of Euro RSCG Worldwide, announces a newly reorganized short-form media group, with Jennifer Peabody as vice president of short-form media and Chad Crammer as director of client services for short-form media.

OmniResponse Inc., the wholly owned consumer products enterprise of OmniReliant Holdings, Inc., opens a new sales office for its retail sales division, and appoints Travis Berger as vice president of retail sales.


Northern Response Intl. Ltd., Canadian and International distributor of ShamWow! and Slap Chop, is exhibiting at the Tokyo International Gift Show Sept. 7–10 at the Tokyo International Exhibition Centre.

Zephyr TV Sales, the wholly-owned television ad sales division of media buying agency Zephyr Media Group, is handling ad sales for Showplace Television Syndication and its entire line-up of nationally syndicated reality and children’s programming.

Epsilon, a leading multi-channel marketing services firm, announces that Michael Doubrava has joined as vice president of digital strategy.

Ralph Crosby, founder and CEO of a marketing communications firm, announces that he has written a new book, It's The Customer, Stupid! Lessons Learned in a Lifetime of Marketing.

Newgistics launches a company blog, “The Gist,” which will document how Newgistics continually thinks outside the box to develop superior returns and delivery shipping, customer service and consumer experience.

Seattle-based advertising agency DNA is heading up the Clinton Global Initiative’s yearlong advertising campaign.

Civolution, the leading provider of technology and services for identifying, managing and monetizing media content, announces that it has deployed a radical and comprehensive network upgrade for its Teletrax global broadcast monitoring service, which includes tracking of SD and HD video material as well as capabilities for combined watermarking and fingerprinting broadcast monitoring applications.

AdShuffle, the creators of the DIY online advertising platform AdShuffle EasyPay, announce the launch of AdShuffle Exchange, a real-time auction bidding ad platform that seamlessly integrates with the AdShuffle architecture.

Orange County, Calif.-based marketing agency Rauxa adds a new chief creative officer, Richard Bumgarner, to lead the agency’s broader approach and extend a more comprehensive range of strategic marketing services.

Meltzer Media Productions celebrated its 25th anniversary, which coincided with the 25th anniversary of the modern-day infomercial, with a party in New York on Sept. 1.

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UPCOMING DR EVENTS

COMING UP IN SEPTEMBER:

DRMA Marketer of the Year Award
22 Sep, 2010 - 22 Sep, 2010 | HAZE | City Center | Las Vegas | Nevada | United States (USA)
More On Event

Shop.org Annual Summit
27 Sep, 2010 - 29 Sep, 2010 | Dallas | Texas | United States (USA)
More On Event

Performance Marketing Expo
27 Sep, 2010 - 29 Sep, 2010 | Miami Beach Convention Center | Miami | Florida | United States (USA)
More On Event

View All Events

JOB BOARD

Check out all of the new postings on Response's Job Board!
A niche job board for those with careers in all aspects of the direct response industry. Here are the featured jobs of the week:

Position: Principal Marketing Manager, Compass Knowledge Group
Location: Orlando, FL
Posted: 8/13/10
View/Apply

Position: Integrated Programs Specialist, Deluxe Corp.
Location: Shoreview, MN
Posted: 8/12/10
View/Apply

Position: Long Form Media Buyer, Cannella Television
Location: Los Angeles, CA
Posted: 8/6/10
View/Apply


View All Jobs

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