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Direct Response Marketing

Jackie's Journal Sept. 15, 2010

15 Sep, 2010 By: Jackie Jones

The second annual Direct Response Marketing Alliance (DRMA) Marketer of the Year Award will be announced at 10:30 p.m. sharp (doors open at 9 p.m.) on Sept. 22 at HAZE at City Center in Las Vegas.

OmniResponse Inc., the wholly owned consumer products enterprise of OmniReliant Holdings Inc., signs an exclusive distribution agreement with Maine Street Living Corp.

Ship-Right Solutions, a third-party provider of fulfillment, customer service and data processing services for the direct response, E-commerce and catalog industries, is unveiling a suite of programs and services collectively named “CampaignMAX,” designed to allow marketers to take advantage of post-sale revenue opportunities.

Northern Response announces the roll out of Total Pillow, which was ranked No. 1 in the Jordan Whitney Rankings, in Canada and select international markets.

Inc. 500 recognizes Listen Up Español as one of America’s fastest growing private companies in business products and services.

Jill Seidman Paredes joins Cannella Response Television as its new broadcast long-form media buyer.

Vixicom announces that Jeff Reed has been named vice president of business development.

DRTV advertising and production company Avalanche Creative Services is included on Inc. magazine’s annual Inc. 500/5000 list, an exclusive ranking of the nation's fastest-growing private companies.

John Cody joins Inter/Media Interactive, one of Inter/Media Group of Companies, as affiliate manager.

VerticalResponse Inc., a provider of self-service E-mail marketing, online survey and direct mail solutions for small businesses, announces that CEO Janine Popick has been named Entrepreneur of the Year in San Francisco.

KPI Direct, an integrated direct marketing and brand management agency, hires Carol Giancola as accounting assistant.

SnapTV, the specialist provider of IP video entertainment solutions, launches a turnkey browser-based user interface at IBC to bring IPTV services to market in record time.

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