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Direct Response Marketing

Field Reports

1 Oct, 2007 By: Thomas Haire, Courtney Beth Pugatch Response

Long-Time Industry Leader Rollie Froehlig, 65


> David Lawenda has been appointed the new president of ad sales for Univision. Lawenda joins Joe Uva, CEO of Univision, marking 20 years since the duo worked together at CNN Headline News. Lawenda brings with him vast experience, working at Viacom for the UPN launch and leveraging digital assets across Spike TV, VH1 and The N.

> Fosdick Fulfillment has been — through extensive program development, review and certification — granted the designation of Level One PCI (Payment Card Industry) Data Security Standard compliance and has exceeded all requirements for PCI compliance listing by VISA USA. The Level One designation is the highest standard of PCI compliance

> Dorothy McKillip has been appointed to the position of media supervisor at Tower Media. McKillip brings with her 12 years experience, having worked as the senior long-form media buyer at Cannella Response Television.

> Response editorial contributor Bridget McCrea recently won the Charlie Awards' Gold editorial award in the "Best Feature, Trade/Technical" category. McCrea's article, "All the Right Moves" was published in the March 2007 edition of Florida Realtor magazine. More information on the awards can be found at www.charlieawards.org.

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