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Direct Response Marketing

But Wait, There's More: Response ... On The Road

1 Feb, 2009 By: Thomas Haire Response


January was a light month of events as the DR social calendar got off to a slow start in 2009. However, the Electronic Retailing Association (ERA) did host a cocktail reception on Jan. 27 at the Casa del Mar resort in Santa Monica, Calif., which drew a solid crowd of industry insiders, including the Response team. Earlier in the month, a duo of long-time DR executives, Craig Handley and Ramone Jones, continued to build on their burgeoning hip-hop career by performing in Las Vegas.



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