Direct Response Marketing

But Wait, There's More: Response ... On The Road

1 Sep, 2008 By: Thomas Haire Response

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The summer months are always a festive time in the direct response business, as cocktail events, networking cruises and other social events dot the calendar. In July and August, the Response team went coast to coast, from San Diego to Washington, D.C., and many points in between to network with DR industry leaders. From a boat cruise in Wisconsin to a college football game in Charlottesville, Va., let's catch up with the excitement in the direct response industry's past two months.

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