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Arthur Yoon


Article
Is Groupon an Option?   9 May, 2011
By: Arthur Yoon,Jeffrey Richter

In this age of social media, advertisers may be considering whether "daily deal coupon" websites,...more >>

Article
Social Media: A Haven for Orchestrated Testimonials and Endorsements or Genuine Opinion?   27 Feb, 2011
By: Arthur Yoon,Jeffrey Richter

From Facebook to Twitter to Yelp, social media has become an integral part of many people's daily...more >>




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