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01-Dec-2009 Response Magazine
Features
DR AddsSpark to Consumer Electronics
Regulations Not Typical
The IMS Top 50 Infomercials and Short-Form Spots of 2009
Riding a Straight Edge of Success
Departments
But Wait, There’s More! - December 2009
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Editor’s Note: A Moment to Look Back, but a Month to Look Ahead
Net Gains: Online Video Is Off the Charts
Going Mobile: Directing Mobile Coupons To Your Customers
Guest Opinion: 7 Things You Need to Know About DR
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The IMS Top 20 DRTV National Cable Rankings
Jordan Whitney's Program Rankings
2Q DR Radio Media Billings Fall Below $10 Million
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Marketer of the Year Spotlight: Thane Direct Continues to Expand Worldwide...
Field Reports: Study: Irrelevant E-mail and Mail Leads to Customer...
December 2009
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