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Response Magazine > Response Expo > Educational Sessions > Speaker Biographies
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Peter Koeppel
Founder and President
Koeppel Direct

Peter Koeppel is founder and president of Koeppel Direct, a leader in direct response television, online, print and radio media buying, marketing and campaign management. With a Wharton MBA and more than 25 years of marketing and advertising experience, Koeppel has helped Fortune 500 companies, small businesses and entrepreneurs develop direct marketing campaigns to increase profits. He started Koeppel Direct in 1995 and has built it into one of the leading direct response media buying firms in the U.S.

Sessions:

The DRMA Masters Course — Assortment Variety: Too Much of a Good Thing

The DRMA Masters Course — Retail Consumer Perceptions

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Response Expo 2013
April 2 - 4, 2013
Hilton San Diego Bayfront

April 2, 2013
Registration: 8:00 a.m. - 7:30 p.m.
Golf Tournament
Pre-Show Intensive
Keynote Address*
Opening Night Party*

April 3, 2013
Registration: 8:00 a.m. - 7:00 p.m.
Exhibits: 10:00 a.m. - 5:00 p.m.
Conference Sessions*
Bayfront Celebration*

April 4, 2013
Registration: 8:30 a.m. - 5:00 p.m.
Exhibits: 10:00 a.m. - 5:00 p.m.
Conference Sessions*
Closing Night Party*

* All Access Badge needed

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