Vice President, Direct Response and Paid Programming Advertising Sales
Mark Sullivan is vice president of direct response and paid programming advertising sales for Viacom’s Entertainment and Music Networks. He oversees all DR sales for the Viacom Music Networks, including MTV, VH1 and MTV2. Additionally, he oversees all paid programming sales for Spike, Comedy Central, TV Land and CMT. Sullivan’s responsibilities also include all direct response VOD and digital sales across the Entertainment and Music Networks. Sullivan joined Viacom in 2005 as director of direct response advertising sales. His career has included advertising sales positions with Lifetime Television and Oxygen.