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Response Author

Thomas Haire


Thomas Haire

Thomas Haire

During the past 11 years, Thomas Haire has been a DR-industry opinion leader at the editorial helm of Response Magazine, the only independent source of news and information in the direct response world. A four-time Western Publications Association (WPA) Maggie-award nominee as editor-in-chief of Response and a two-time Eddie Award winner as a magazine editor and feature writer, Haire has also overseen unprecedented financial growth during his time at Response. Haire also writes for the Yahoo-owned Rivals.com website, USCFootball.com, where he’s handled game previews and other opinion pieces on USC Trojan football since 2000. He also operates his own blog, TomRants.com, and can be followed on Twitter at @THrants.


Article
Field Reports - October 2014   1 Oct, 2014
By: Doug McPherson,Thomas Haire

Field Reports - October 2014

Article
Editor's Note: It’s Not Your Father’s MER   1 Oct, 2014
By: Thomas Haire

I’m sure many of our longer-term readers look at today’s landscape in the direct response world...more >>

News
Response Expo Nominated for Prestigious TSNN ‘Best in Show’ Award   17 Sep, 2014
By: Doug McPherson,Thomas Haire

BROOKFIELD, Wis., and SANTA ANA, Calif. – Response Expo, the leading event for professionals in...more >>

News
Tristar Products Wins Sixth Annual DRMA Marketer of the Year Award   17 Sep, 2014
By: Thomas Haire

LAS VEGAS – Tristar Products won the sixth annual Direct Response Marketing Alliance (DRMA)...more >>

Article
DRMA Spotlight: O2 Media Seeks a New Level of Excellence   1 Sep, 2014
By: Thomas Haire

O2 Media is a fully integrated media and television production company, based in Pompano Beach,...more >>

Article
Response Magazine’s 19th Annual State of the Industry Report   1 Sep, 2014
By: Thomas Haire

We are knocking on the door of the 2014 holiday shopping season and now — more than ever —...more >>

Article
Personable, Proactive, Powerful   1 Sep, 2014
By: Thomas Haire

“We are clearer now about our responsibility to meet the future than ever before,” says Greg...more >>

Article
1Q 2014 DR Radio Billings Jump 28.5 Percent   1 Sep, 2014
By: Thomas Haire

DR radio media billings gained nearly $3.2 million in first-quarter 2014 compared to results from...more >>

Article
Field Reports - September 2014   1 Sep, 2014
By: Doug McPherson,Thomas Haire

Field Reports - September 2014

Article
Editor’s Note: Renker’s Message Resonates, Whether It’s 2001 or 2014   1 Sep, 2014
By: Thomas Haire

When I took over the editorial helm of Response in March 2001, I had a lot more (and darker) hair,...more >>




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