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Jacqueline's Journal 14 Jan, 2009
By: Response Contributor
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Legal Review: FTC Decides 'Results Not Typical' No Longer Good Enough 1 Jan, 2009
By: Jeffrey D. Knowles,Response Contributor
The Federal Trade Commission (FTC) recently published proposed revisions to its Guides Concerning...more >>
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Media Zone: Seeking Direct Response Rules for Mobile In-Game Ads 1 Jan, 2009
By: Response Contributor
Yes, I know proposing arcane rules is sacrilege to many who experiment and opine in new media...more >>
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Jacqueline's Journal 23 Dec, 2008
By: Response Contributor
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Jacqueline's Journal 17 Dec, 2008
By: Response Contributor
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Jacqueline's Journal 10 Dec, 2008
By: Response Contributor
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Jacqueline's Journal 3 Dec, 2008
By: Response Contributor
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Guest Opinion: How to Deliver Truly Personalized Marketing 1 Dec, 2008
By: Response Contributor
Organizations have been talking about one-to-one marketing for years. With the looming threat of...more >>
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The IMS Top 50 Infomercials and Short-Form Spots of 2008 1 Dec, 2008
By: Response Contributor
Once again, Response Magazine is proud to present one of its most popular annual features. For the...more >>
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Jacqueline's Journal 19 Nov, 2008
By: Response Contributor
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