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Mike Battisto

President, Target + Response

Mike  Battisto

Mike Battisto is president of Target + Response, an agency specializing in direct response Radio on a per-inquiry and remnant basis. He can be reached at 312-321-0500 or via E-mail at [email protected].

Radio Waves: You Cannot Measure Broadcast Media by Phone Calls Alone   1 Jan, 2014
By: Mike Battisto

The media marketplace has undergone significant change in the past decade. The number of media...more >>

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