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Linda A. Goldstein

Chair of Advertising, Marketing and Media Division


Linda A. Goldstein

Linda Goldstein is chair of the Advertising, Marketing and Media division of Manatt, Phelps & Phillips LLP, based in the firm’s New York office. She can be reached at lgoldstein@manatt.com.


Article
Court Awards Record $30M Judgment in Latest FTC Robocall Case   3 Apr, 2012
By: Linda A. Goldstein

Violations of the FTC's Telemarketing Sales Rule (TSR) remain a high enforcement priority, and a recent federal court order stands as a stark reminder that such violations can result in civil penalties of monumental proportions.

Article
Legal Review: So You Want to Do Social Media?   1 Apr, 2012
By: Linda A. Goldstein

Social media marketing offers unique opportunities for direct response marketers to reach consumers in a highly targeted way. Given how heavily DR marketers have relied upon consumer testimonials, opinions and reviews of their products, social media marketing is a natural expansion of DR marketing...more >>

Article
FTC Loses Contempt Action Against Garden of Life   6 Mar, 2012
By: Linda A. Goldstein

The Federal Trade Commission (FTC) suffered a striking loss in its efforts to hold Garden of Life, the marketer of various dietary supplements, in contempt of a previous consent order entered into by the company with the FTC in 2006.

Article
FTC Permanently Halts Operators of Fake Acai Berry Websites   7 Feb, 2012
By: Linda A. Goldstein

The Federal Trade Commission's (FTC) aggressive efforts to shut down the operators of so called "fake news sites" promoting acai berry supplements, and other weight-loss products has resulted in a strong settlement prohibiting the defendants from engaging in such conduct in the future and seizing...more >>

Article
Legal Review: Avoiding Legal Pitfalls in Mobile Marketing   1 Feb, 2012
By: Linda A. Goldstein

Exponential growth in smartphone usage, enhanced ability to deliver interactive digital content, increased sophistication in location-based marketing software and the arrival of true M-commerce have all led not only to the true convergence of mobile and the Web but to the emergence of the...more >>

Article
FTC Wins Round 3 in Lane Labs Battle   10 Jan, 2012
By: Linda A. Goldstein

The Federal Trade Commission (FTC) has won a third and decisive round in its ongoing battle with Lane Labs and Andrew Lane (its president), convincing a federal district court to reverse its earlier ruling and hold the defendants in contempt of their previous consent order with the FTC.

Article
What the FTC's Facebook Privacy Settlement Means for Marketers   6 Dec, 2011
By: Linda A. Goldstein

The Federal Trade Commission (FTC) recently announced a major settlement with Facebook resolving allegations that Facebook failed to honor some of the promises contained in its privacy policies regarding data collection and sharing practices.

Article
Legal Review: A Busy Year for the FTC   1 Dec, 2011
By: Kawana King,Linda A. Goldstein,Marc Roth

In 2011, the Federal Trade Commission (FTC) continued vigilant enforcement of product categories and sales channels that are of concern to DRTV marketers. The FTC brought several cases against companies selling dietary supplements and weight-loss products and was extremely active in pursuing...more >>

Article
FTC Proposes Amendments to the Mail Order Rule   8 Nov, 2011
By: Linda A. Goldstein

The Federal Trade Commission (FTC) has proposed several new amendments to the Mail and Telephone Order Rule, which would impact shipment and refund requirements for direct response marketers that accept orders either via the Internet or the telephone. The proposed changes are largely driven by...more >>

Article
FTC Brings First Health-Related Mobile Apps Cases   4 Oct, 2011
By: Linda A. Goldstein

The Federal Trade Commission (FTC) has expanded its look into the mobile application marketplace with the announcement of two recent actions against the developers of mobile software applications that were promoted for the treatment of acne. Upon enforcement, the settlement orders would bar both...more >>




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