Article
Legal Review: Rockefeller Bill Caps off Tough 2010 for Marketers 1 Jan, 2011
By: Ellen T. Berge,Jeffrey D. Knowles
2010 represented the toughest legislative climate the DR industry has faced in years — and 2011...more >>
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Legal Review: Beware E-mail Marketing Strategies That Deliver Trouble 11 Jun, 2010
By: Ellen T. Berge,Jeffrey D. Knowles
Beware E-mail Marketing Strategies That Deliver Trouble
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Article
Legal Review: New Attackers Join the Fight Against Unauthorized Charges 15 Jan, 2010
By: Ellen T. Berge,Jeffrey Knowles
The onslaught against unauthorized charges is gaining momentum on many fronts, with pressure...more >>
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Legal Review: Online 'Mystery Charges' Under Investigation 1 Jul, 2009
By: Ellen T. Berge,Jeffrey D. Knowles
Just about every retail business uses upsells to convince consumers to spend more money. Fast-food...more >>
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Legal Review: Getting Strict With Negative Option Marketing 1 Mar, 2009
By: Ellen T. Berge,Jeffrey D. Knowles
Lured by online free trial offers for skin creams, make-up, weight-loss supplements and other...more >>
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Article
Legal Review: The Rise of Opt-In Laws 1 Sep, 2008
By: Ellen T. Berge,Jeffrey D. Knowles
Opt-in laws are riding a strong wave on the regulatory waters. With increasing frequency, federal...more >>
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