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Doug McPherson


News
Revenue From OTT TV Advertising Expected to Quadruple by 2020   29 Apr, 2015
By: Doug McPherson

PLANO, Texas – Revenue from over-the top (OTT) TV advertising – commercial advertising placed...more >>

News
Aereo Agrees to Pay $950,000 to Settle Broadcasters’ Claims    29 Apr, 2015
By: Doug McPherson

NEW YORK – Aereo Inc. will pay CBS Corp. and other broadcasters $950,000 to resolve copyright...more >>

News
Cablevision Offers ‘Cord-Cutter’ Package for TV, Internet   29 Apr, 2015
By: Doug McPherson

BETHPAGE, N.Y. – Cablevision Systems Corp. reports it has a new product for “cord-cutters”...more >>

News
Verizon FiOS Offers Customized Programming; ESPN Sues   29 Apr, 2015
By: Doug McPherson

NEW YORK – Verizon’s FiOS service has won the race among pay-TV providers to become the first...more >>

News
Anatomy of the Dead Comcast/TWC Deal – and What’s Next   29 Apr, 2015
By: Doug McPherson

WASHINGTON – Some say the beginning of the end was this: a group of U.S. senators calling for...more >>

News
News Corner April 15, 2015   15 Apr, 2015
By: Doug McPherson

News bites from Alorica, Argo Marketing Group and more.

News
Mobile Video Will Pass Desktop In 2016   15 Apr, 2015
By: Doug McPherson

SAN JOSE, Calif. – More consumers will be viewing online videos on their mobile devices than on...more >>

News
FCC To Scrutinize Verizon's Supercookies   15 Apr, 2015
By: Doug McPherson

WASHINGTON – The Federal Communications Commission (FCC) reports it will examine Verizon’s use...more >>

News
OTT Advertising To Represent Half of All TV Ad Revenue in 5 Years   15 Apr, 2015
By: Doug McPherson

PLANO, Texas – TV advertising on forthcoming over-the-top services could represent nearly half of...more >>

News
iHeartMedia to Sell Radio Ads Programmatically    15 Apr, 2015
By: Doug McPherson

SAN ANTONIO – Radio giant iHeartMedia announced it will start using automated sales tools to sell...more >>




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