Response Magazine Site Response Expo Site Direct Response Market Alliance Site Response TV Site Market Research Job Board

 

   Log in
  



Response Author

Doug McPherson


News
FTC Looks to Put Robocalls on Hold   7 Nov, 2012
By: Doug McPherson

WASHINGTON – Five telemarketing companies in Arizona and Florida are getting a serious busy...more >>

News
Hurricane Sandy May Cost $500 Million in Media Revenues   7 Nov, 2012
By: Doug McPherson

NEW YORK – Hurricane Sandy not only hammered the New Jersey coast and New York City. It also...more >>

News
TV Political Ad Revenue Up 68 Percent Over 2008   7 Nov, 2012
By: Doug McPherson

MONTEREY, Calif. – If – after all the political ads you’ve weathered this year – you think...more >>

Article
Field Reports - November 2012   1 Nov, 2012
By: Doug McPherson,Thomas Haire

In its October 2012 issue, Response announced and spotlighted the three finalists and winner of the...more >>

News
News Corner October 31, 2012   31 Oct, 2012
By: Doug McPherson

News Corner October 31, 2012

News
Men and Women Love Their Tablets   31 Oct, 2012
By: Doug McPherson

SAN FRANCISCO – Men and women can at least agree on something: they both like their tablets,...more >>

News
MediaPost Analyst Checks Off Mobile Trends for 2013    31 Oct, 2012
By: Doug McPherson

NEW YORK – To better understand the power of mobile, you only have to look at the travel...more >>

News
Consumers Wary of Mobile Wallets   31 Oct, 2012
By: Doug McPherson

DALLAS – Even though many consumers have adapted to mobile, they get a little skittish at the...more >>

News
Retail Raising E-mail, Mobile, Social Marketing Budgets   31 Oct, 2012
By: Doug McPherson

DURHAM, N.C. – Nearly half of retailers say they’ll boost their online marketing budgets this...more >>

News
Cable Cord ‘Frayers’ Could Mean Billions in Losses   31 Oct, 2012
By: Doug McPherson

LIVONIA, Mich. – You’ve likely heard of “cord cutting” – when TV viewers cancel their...more >>




©2014 Questex Media Group LLC. All rights reserved. Reproduction in whole or in part is prohibited. Please send any technical comments or questions to our webmaster. Contact Us | Terms of Use | Privacy Policy | Security Seals