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Response Author

Doug McPherson


News
Digital, Mobile Buoy Ad Growth    23 Oct, 2013
By: Doug McPherson

NEW YORK – Digital devices and Internet connectivity will cause global ad spending to rise 2.8...more >>

News
Consumers Oppose Google’s Appeal   23 Oct, 2013
By: Doug McPherson

SANTA CLARA, Calif. – U.S. District Court Judge Lucy Koh is getting an earful from the consumers...more >>

News
News Corner October 16, 2013   16 Oct, 2013
By: Doug McPherson

News bites from KPI Direct, Newgistics and more.

News
Comcast, Twitter Offer Instant TV   16 Oct, 2013
By: Doug McPherson

PHILADELPHIA – In November, Comcast customers will be able to access TV shows instantly and...more >>

News
Cord-Cutter Numbers Steady Year-Over-Year   16 Oct, 2013
By: Doug McPherson

DURHAM, N.H. – Leichtman Research Group reports cord cutting isn’t happening en masse, and...more >>

News
KSL Execs Took $3 Million in Company Loans   16 Oct, 2013
By: Doug McPherson

ENCINO, Calif. – More ugly details have emerged in KSL Media’s bankruptcy proceeding: first,...more >>

News
Internet Ad Revs Reach Record $20 Billion   16 Oct, 2013
By: Doug McPherson

WASHINGTON – Internet ad revenues hit a record $20.1 billion in the first half of 2013 according...more >>

News
Broadcasters Take Aereo Fight to Supreme Court   16 Oct, 2013
By: Doug McPherson

WASHINGTON – TV broadcasters petitioned the U.S. Supreme Court last Friday to enter their fight...more >>

News
News Corner October 9, 2013   9 Oct, 2013
By: Doug McPherson

News bites from Response Magazine, the DMA and more.

News
Simulmedia Offers Guaranteed TV Campaigns   9 Oct, 2013
By: Doug McPherson

NEW YORK – Simulmedia, a targeted television advertising company, is partnering with TiVo...more >>




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