Response Magazine Site Response Expo Site Direct Response Market Alliance Site Response TV Site Market Research Job Board

 

   Log in
  



Response Author

Doug McPherson


News
DMA Takes DC by Storm   20 Mar, 2013
By: Doug McPherson

WASHINGTON – The Direct Marketing Association (DMA) took Washington by storm last week with its...more >>

News
News Corner March 13, 2013   13 Mar, 2013
By: Doug McPherson

News Corner March 13, 2013

News
Survey: Accountability Top Concern for Senior Marketers    13 Mar, 2013
By: Doug McPherson

NEW YORK – What’s keeping senior marketers up at night in 2013? “Accountability,” says a...more >>

News
U.S. Ad Economy Expands For Third Consecutive Year   13 Mar, 2013
By: Doug McPherson

NEW YORK – The U.S. advertising marketplace grew for the third consecutive year, although at a...more >>

News
Cisco, Intel Envision Multi-Screen TV Ads   13 Mar, 2013
By: Doug McPherson

SAN JOSE, Calif. - Cisco Systems and Intel predict consumers will use multiple-screen technology...more >>

News
New Amazon TV Ads Tout Fashion   13 Mar, 2013
By: Doug McPherson

SEATTLE – E-commerce giant Amazon is rolling out its first-ever TV campaign for Amazon Fashion to...more >>

News
Nielsen-Arbitron Merger on Hold    13 Mar, 2013
By: Doug McPherson

WASHINGTON – The Federal Trade Commission (FTC) wants more information about Nielsen and...more >>

News
News Corner March 6, 2013   6 Mar, 2013
By: Doug McPherson

News Corner March 6, 2013

News
Dish Scores One on ESPN   6 Mar, 2013
By: Doug McPherson

ENGLEWOOD, Colo. – DISH Network has scored a small win over ESPN in court. A jury last week found...more >>

News
Cablevision Sues Viacom Over Unpopular TV Channels   6 Mar, 2013
By: Doug McPherson

BETHPAGE, N.Y. – Cablevision sued Viacom last week, alleging it violated antitrust law by...more >>




©2014 Questex Media Group LLC. All rights reserved. Reproduction in whole or in part is prohibited. Please send any technical comments or questions to our webmaster. Contact Us | Terms of Use | Privacy Policy | Security Seals