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Doug McPherson


News
Simulmedia Offers Guaranteed TV Campaigns   9 Oct, 2013
By: Doug McPherson

NEW YORK – Simulmedia, a targeted television advertising company, is partnering with TiVo...more >>

News
Scripps Unveils ulive Video Site   9 Oct, 2013
By: Doug McPherson

NEW YORK – Yet another new media opportunity backed by ad dollars is seeing daylight, complements...more >>

News
Twitter, TV Get Cozier as IPO Nears   9 Oct, 2013
By: Doug McPherson

SAN FRANCISCO – To prep itself for a handsome initial public offering, Twitter is fluffing its...more >>

News
Big Players Getting Named in Privacy Suits   9 Oct, 2013
By: Doug McPherson

SAN JOSE, Calif. – In less than two weeks, two mega Internet companies are finding themselves...more >>

News
Privacy Rules Hit Oct. 16; Hefty Fines Loom   9 Oct, 2013
By: Doug McPherson

WASHINGTON – Marketers using SMS texts who don’t comply with the new rules under the Federal...more >>

News
News Corner October 2, 2013   2 Oct, 2013
By: Doug McPherson

News bites from QVC, CarMD, Imagine Fulfillment Services and more.

News
Aereo Getting Court Approval, Expanding    2 Oct, 2013
By: Doug McPherson

LONG ISLAND CITY, N.Y. – Despite facing court battles, the streaming video service Aereo,...more >>

News
Ads on Handheld Devices Gain Momentum    2 Oct, 2013
By: Doug McPherson

NEW YORK – Ads on tablets and smartphones will account for half of the expansion in the U.S....more >>

News
Judge Allows Google Suit to Go Forward   2 Oct, 2013
By: Doug McPherson

SAN JOSE, Calif. – Consumers may proceed with their lawsuit against Google after a federal judge...more >>

News
ANA Looks to Thwart Taxes on Ads   2 Oct, 2013
By: Doug McPherson

NEW YORK – The Association of National Advertisers (ANA) is asking its members to call...more >>




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