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Doug McPherson


News
CBS, TWC Battle Ends – Carriage Deal Reached   4 Sep, 2013
By: Doug McPherson

NEW YORK – The month-long battle over retransmission consent between CBS Inc. and Time Warner...more >>

Article
The Enforcers   1 Sep, 2013
By: Doug McPherson

Yes, everyone knows the Federal Trade Commission (FTC) and state attorneys general look to enforce...more >>

News
News Corner August 28, 2013   28 Aug, 2013
By: Doug McPherson

News bites from I.Predictus, Dial800 and more.

News
New York AG Gives Trump University an “F” for Fraud   28 Aug, 2013
By: Doug McPherson

ALBANY, N.Y. – New York's attorney general Eric Schneiderman announced a $40 million lawsuit...more >>

News
Postal Rate Increase Considered   28 Aug, 2013
By: Doug McPherson

WASHINGTON – Marketers who use direct mail may need to revisit their 2014 budgets. The Affordable...more >>

News
QVC Adds New Channel: QVC Plus   28 Aug, 2013
By: Doug McPherson

WEST CHESTER, Pa. – Home shopping leader QVC added another channel last week – QVC Plus –...more >>

News
Media Growth Up, Cable Leads Drive   28 Aug, 2013
By: Doug McPherson

NEW YORK – Total media growth in advertising revenue is up nearly 10 percent through the first...more >>

News
TV Still Tops for Media Buyers; Digital/Video Rising Fast   28 Aug, 2013
By: Doug McPherson

CHICAGO – TV is still the most popular advertising tool for media buyers – but at its lowest...more >>

News
News Corner August 21, 2013   21 Aug, 2013
By: Doug McPherson,Thomas Haire

News bites from Mercury Media, InterMedia and more.

News
Mobile Conversions on the Rise   21 Aug, 2013
By: Doug McPherson

NEW YORK – About a third of online conversions happen on mobile devices, says a new study by AOL...more >>




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