Response Magazine Site Response Expo Site Direct Response Market Alliance Site Job Board

 

   Log in
  



Response Author

Doug McPherson


News
DraftKings, FanDuel Make Comeback in New York   10 Aug, 2016
By: Doug McPherson

ALBANY, N.Y. – Daily fantasy sports made an epic comeback in New York last week with the...more >>

News
News Corner August 3, 2016   3 Aug, 2016
By: Doug McPherson

News bites from MeTV, Discovery Communications, and more.

News
Research: Ad Agency Clients Most Interested in TV   3 Aug, 2016
By: Doug McPherson

CHICAGO – Advertisers still want to buy TV ahead of all other media – including digital,...more >>

News
Broadband Providers to Court: Reexamine ‘Heavy Handed’ Net Neutrality Rules   3 Aug, 2016
By: Doug McPherson

WASHINGTON – Internet service providers (ISPs) have asked a federal appeals court to reconsider...more >>

News
Click-to-Call Spending to Hit $5.9 Billion in 2016   3 Aug, 2016
By: Doug McPherson

CHANTILLY, Va. - Global click-to-call spending will hit at $5.9 billion in 2016 and reach $13.7...more >>

News
Upfront Yields Big Gains yet Trouble Lurks   3 Aug, 2016
By: Doug McPherson

NEW YORK – As the upfront season closes, broadcast and cable networks are all smiles as some...more >>

News
Studies, News on the Olympics Offer Unpleasant Surprises for Sponsors    3 Aug, 2016
By: Doug McPherson

SAN BRUNO, Calif. – As the 2016 Olympic Games reach the starting line, studies on viewership have...more >>

Article
Pay Day   1 Aug, 2016
By: Doug McPherson

Few things in business are more important than getting paid. To help marketers keep their accounts...more >>

Article
Beating the Bad Guys   1 Aug, 2016
By: Doug McPherson

Jaimee Given, the marketing manager at Radiancy, a beauty and personal care company in New York,...more >>

Article
Field Reports - August 2016   1 Aug, 2016
By: Doug McPherson,Thomas Haire

Field Reports - August 2016



©2017 Questex, LLC. All rights reserved. Reproduction in whole or in part is prohibited. Please send any technical comments or questions to our webmaster. Contact Us | Terms of Use | Privacy Policy | Security Seals