Response Magazine Site Response Expo Site Direct Response Market Alliance Site Job Board

 

   Log in
  



Response Author

Doug McPherson


News
News Corner October 7, 2015   7 Oct, 2015
By: Doug McPherson

News bites from Newton Media, Autobytel, and more.

News
Poltrack: Ad Money Flowing Down the Drain   7 Oct, 2015
By: Doug McPherson

NEW YORK – CBS research chief David Poltrack told a group gathered at Advertising Week last week...more >>

News
Verizon Launches go90 App for iOS, Android   7 Oct, 2015
By: Doug McPherson

BASKING RIDGE, N.J. – Verizon’s new over-the-top, mobile-first video service for millennials,...more >>

News
Twitter Expands e-Commerce Efforts   7 Oct, 2015
By: Doug McPherson

SAN FRANCISCO – Twitter is on the verge of adding more e-commerce tools. Last year it launched...more >>

News
Facebook Unveils New Way To Siphon TV Ad Dollars   7 Oct, 2015
By: Doug McPherson

MENLO PARK, Calif. – Facebook has unveiled a new way to siphon TV ad money from Madison Avenue...more >>

Article
Field Reports - October 2015   1 Oct, 2015
By: Doug McPherson

Field Reports - October 2015

News
News Corner September 30, 2015   30 Sep, 2015
By: Doug McPherson

News bites from Concepts TV Productions, Media Design Group and more.

News
FTC Sues Marketer for Trying to Suppress Bad Reviews   30 Sep, 2015
By: Doug McPherson

WASHINGTON – If you’re a marketer in the United States, you have to take the bad with the good....more >>

News
Watchwith, Fox to Run Ads During TV Shows   30 Sep, 2015
By: Doug McPherson

SAN FRANCISCO – Ad tech firm Watchwith reports it will be placing ads on screen during TV shows...more >>

News
Perfectly Targeted Ads on Web Proving a Rare Feat   30 Sep, 2015
By: Doug McPherson

NEW YORK – The idea that digital advertising was going to solve the age-old dilemma of shotgun...more >>



©2016 Questex, LLC. All rights reserved. Reproduction in whole or in part is prohibited. Please send any technical comments or questions to our webmaster. Contact Us | Terms of Use | Privacy Policy | Security Seals