News
9.4 Billion Video Ads Viewed in September, More Than One-Third Higher Than 2011 7 Nov, 2012
By: Doug McPherson
RESTON, Va. – comScore Inc., a digital measurement company, released a report showing that 181...more >>
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News
FTC Looks to Put Robocalls on Hold 7 Nov, 2012
By: Doug McPherson
WASHINGTON – Five telemarketing companies in Arizona and Florida are getting a serious busy...more >>
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News
Hurricane Sandy May Cost $500 Million in Media Revenues 7 Nov, 2012
By: Doug McPherson
NEW YORK – Hurricane Sandy not only hammered the New Jersey coast and New York City. It also...more >>
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News
TV Political Ad Revenue Up 68 Percent Over 2008 7 Nov, 2012
By: Doug McPherson
MONTEREY, Calif. – If – after all the political ads you’ve weathered this year – you think...more >>
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Article
Field Reports - November 2012 1 Nov, 2012
By: Doug McPherson,Thomas Haire
In its October 2012 issue, Response announced and spotlighted the three finalists and winner of the...more >>
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News
News Corner October 31, 2012 31 Oct, 2012
By: Doug McPherson
News Corner October 31, 2012
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News
Men and Women Love Their Tablets 31 Oct, 2012
By: Doug McPherson
SAN FRANCISCO – Men and women can at least agree on something: they both like their tablets,...more >>
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News
MediaPost Analyst Checks Off Mobile Trends for 2013 31 Oct, 2012
By: Doug McPherson
NEW YORK – To better understand the power of mobile, you only have to look at the travel...more >>
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News
Consumers Wary of Mobile Wallets 31 Oct, 2012
By: Doug McPherson
DALLAS – Even though many consumers have adapted to mobile, they get a little skittish at the...more >>
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News
Retail Raising E-mail, Mobile, Social Marketing Budgets 31 Oct, 2012
By: Doug McPherson
DURHAM, N.C. – Nearly half of retailers say they’ll boost their online marketing budgets this...more >>
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