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Doug McPherson


News
Worldwide E-commerce Sales to Rise Nearly 20 Percent This Year   30 Jul, 2014
By: Doug McPherson

NEW YORK – Business-to-consumer E-commerce sales worldwide will hit $1.471 trillion in 2014, a...more >>

News
Paid Search No. 1 Way to Gain Customers   30 Jul, 2014
By: Doug McPherson

CAMBRIDGE, Mass. – Paid search marketing remains the top digital tactic to get customers but...more >>

News
Report: Broadcast, Cable TV Ad Revs to Drop 6%   30 Jul, 2014
By: Doug McPherson

LOS ANGELES – A new report from Media Dynamics says total TV upfront prime-time ad revenue for...more >>

News
FCC Asked to Remove State Restrictions on Cable Competition    30 Jul, 2014
By: Doug McPherson

MINNEAPOLIS – Chattanooga, Tenn., and Wilson, N.C., have filed petitions to ask the Federal...more >>

News
News Corner July 23, 2014   23 Jul, 2014
By: Doug McPherson

News bites from Hawthorne Direct, CoreMedia Systems and more.

News
FTC Offers Easier Compliance for Child Privacy Regs   23 Jul, 2014
By: Doug McPherson

WASHINGTON – The Federal Trade Commission (FTC) is making it easier for app developers to get...more >>

News
Copyright Office Refuses to Process Aereo’s License Application   23 Jul, 2014
By: Doug McPherson

WASHINGTON – The U.S. Copyright Office reports it won’t process Aereo’s application for a...more >>

News
Facebook Tests ‘Buy Button’ for Instant Purchases   23 Jul, 2014
By: Doug McPherson

MENLO PARK, Calif. – Facebook is testing a new “buy button” that lets its users buy items...more >>

News
Orgs Tangle Over Marketplace Fairness Act   23 Jul, 2014
By: Doug McPherson

WASHINGTON – An apparent attempt by U.S. Senators to get backdoor passage of the Marketplace...more >>

News
AOL Betting It Can Attract DR Brands   23 Jul, 2014
By: Doug McPherson

NEW YORK - AOL claims its programmatic selling platform, Adap.TV, will let advertisers gauge...more >>




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