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Doug McPherson


News
FTC: Shopping App Disclosures Are Failing   13 Aug, 2014
By: Doug McPherson

WASHINGTON – A new Federal Trade Commission (FTC) report says mobile shopping apps are failing to...more >>

News
News Corner August 6, 2014   6 Aug, 2014
By: Doug McPherson

News bites from Optimal Payments, Media Design Group and more.

News
Mobile Streaming Helping TV Business   6 Aug, 2014
By: Doug McPherson

NEW YORK – It turns out digital video viewing on mobile devices has actually helped the...more >>

News
Buying Ads on Smart TV Not Catching On   6 Aug, 2014
By: Doug McPherson

NEW YORK – Even though connected TV (Internet-enabled) is growing and offers unique potential for...more >>

News
AT&T Technology Targets Mobile Customers   6 Aug, 2014
By: Doug McPherson

NEW YORK – AT&T is pitching media buyers a new targeted advertising platform that uses data it...more >>

News
Smartphones, Beacons Changing the In-store Landscape   6 Aug, 2014
By: Doug McPherson

NEW YORK – A new report from the Business Insider Intelligence predicts that by 2015, 30,000...more >>

Article
Field Reports - August 2014   1 Aug, 2014
By: Doug McPherson,Thomas Haire

Field Reports - August 2014

News
News Corner July 30, 2014   30 Jul, 2014
By: Doug McPherson

News bites from Concepts TV Productions, InterMedia Advertising and more.

News
Pay TV a Mixed Bag: Stabilized but Still Challenged   30 Jul, 2014
By: Doug McPherson

SCOTTSDALE, Ariz. – Despite rough times of late, the U.S. pay TV market appears to have...more >>

News
Worldwide E-commerce Sales to Rise Nearly 20 Percent This Year   30 Jul, 2014
By: Doug McPherson

NEW YORK – Business-to-consumer E-commerce sales worldwide will hit $1.471 trillion in 2014, a...more >>




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