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Response Author

Doug McPherson


News
Conde Nast, NBCU, and Vox Form Ad Pact to Compete With Big Digital Players   15 Mar, 2017
By: Doug McPherson

NEW YORK – Conde Nast is joining NBCUniversal and Vox Media to sell ads across their combined...more >>

News
Net Neutrality Future Remains Unclear; 171 Groups Ask FCC to Keep Rules   15 Mar, 2017
By: Doug McPherson

WASHINGTON – Lawmakers and regulators continue to fight over consumer protections and carrier’s...more >>

News
News Corner March 8, 2017   8 Mar, 2017
By: Doug McPherson

News bites from DRMetrix, HSN, and more.

News
Cord Cutting Accelerates: Linear Pay TV Lost 319K Subs in Q4   8 Mar, 2017
By: Doug McPherson

NEW YORK – Traditional U.S. pay-TV platforms lost 319,000 subscribers – a 1.7-percent decline...more >>

News
Mobile World Congress in Barcelona Yields Predictions, Industry Insight    8 Mar, 2017
By: Doug McPherson

BARCELONA – Big names in media and advertising shared predictions and insight at the Mobile World...more >>

News
Nielsen: Millennials Okay With Ads, but Engagement Is Low   8 Mar, 2017
By: Doug McPherson

NEW YORK – Millennials are okay with ads, especially if the content is free, but engagement with...more >>

News
FCC Halts New Data Security Rules; Broader Repeal of Protections on Tap   8 Mar, 2017
By: Doug McPherson

WASHINGTON – Reporters and analysts say the move by the Federal Communications Commission (FCC)...more >>

News
YouTube TV Garners Mixed Reactions; Analyst: ‘Incredible for Advertising’   8 Mar, 2017
By: Doug McPherson

MOUNTAIN VIEW, Calif. – The announcement last week that YouTube TV – with its 40-plus channels,...more >>

Article
DRMA Spotlight: Helping Clients and Employees Reach Their Dreams   1 Mar, 2017
By: Doug McPherson

In March 2006, Craig Handley and Tony Ricciardi teamed to create Listen Up Español, a call center...more >>

Article
Field Reports — March 2017   1 Mar, 2017
By: Doug McPherson,Thomas Haire

Field Reports — March 2017



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