Direct Response Marketing

News Corner May 25, 2016

25 May, 2016 By: Doug McPherson



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Direct Response Marketing

Survey: Marketers Should Tap Omnichannel for More Sales

25 May, 2016 By: Doug McPherson



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Direct Response Marketing

Google Makes Last Pitch to Court on Pay-Per-Click Class Action

25 May, 2016 By: Doug McPherson



About the Author: Doug McPherson


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Direct Response Marketing

Upfront Revs Up Slightly for Broadcast, Down for Cable

25 May, 2016 By: Doug McPherson



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Direct Response Marketing

Indices: TV Prices Firm Up as Scatter Market Tightens

25 May, 2016 By: Doug McPherson



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Direct Response Marketing

Democratic FCC Commissioner: Broadband Privacy Proposal Moving Too Fast

25 May, 2016 By: Doug McPherson



About the Author: Doug McPherson


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Direct Response Marketing

Guest Opinion: Nigeria, Right There on Your Screen

1 May, 2016 By: Herschell Gordon Lewis, Lewis Enterprises Response



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Direct Response Marketing

Legal Review: Don’t Let Massive New Container Requirement Sink Your Shipping

1 May, 2016 By: Jeffrey D. Knowles, Venable LLP’s Advertising, Ashley W. Craig, Venable’s Advertising, Marketing and New Media practice group, Elizabeth K. Lowe, Venable’s Advertising, Marketing and New Media practice group



About the Author: Jeffrey D. Knowles

Jeffrey D. Knowles

About the Author: Ashley W. Craig

Ashley W. Craig

About the Author: Elizabeth K. Lowe

Elizabeth K. Lowe

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Direct Response Marketing

Support Services: Panama Canal Extension: The Final Countdown to Change

1 May, 2016 By: Ayal Latz Response



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DRMA Spotlight

DRMA Spotlight: A More Expansive Offering

1 May, 2016 By: Thomas Haire Response

Bob Yallen’s InterMedia Group of Companies grows its scope via improving technology, a wider array of proprietary media, and a growing understanding of the programmatic space.



About the Author: Thomas Haire

Thomas Haire

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