Direct Response Marketing

Cox Selling TV Inventory Programmatically

26 Feb, 2014 By: Doug McPherson



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Direct Response Marketing

Amazon Enters Ad Biz with Geico

26 Feb, 2014 By: Doug McPherson



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Direct Response Marketing

Comcast/Netflix Deal Adds Twist to Neutrality Regs

26 Feb, 2014 By: Doug McPherson



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Direct Response Marketing

News Corner February 19, 2014

19 Feb, 2014 By: Doug McPherson



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Direct Response Marketing

Mobile Video Set for Huge Growth

19 Feb, 2014 By: Doug McPherson



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Direct Response Marketing

CBS Statement Might Boost Aereo

19 Feb, 2014 By: Doug McPherson



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Direct Response Marketing

Tablet Revenue Beating Smartphones

19 Feb, 2014 By: Doug McPherson



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Direct Response Marketing

Data Broker Bill Introduced, DMA Expresses Opposition

19 Feb, 2014 By: Doug McPherson



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Direct Response Marketing

Lights, Camera … Reaction to Comcast-TWC Deal

19 Feb, 2014 By: Doug McPherson



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Direct Response Marketing

The FTC's 'Operation Failed Resolution': A Behind-the-Scenes Look

1 Feb, 2014 By: Linda A. Goldstein Response



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