Direct Response Marketing

FilmOn X Fights Broadcaster Challenge

6 Apr, 2016 By: Doug McPherson



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Direct Response Marketing

News Corner March 30, 2016

30 Mar, 2016 By: Doug McPherson



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Direct Response Marketing

Report: Rovi and TiVo in Talks to Merge

30 Mar, 2016 By: Doug McPherson



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Direct Response Marketing

Set-Top Unlocking Proposal Fight Lingers; Execs Back FCC

30 Mar, 2016 By: Doug McPherson



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Direct Response Marketing

Paid Media Spending Growth Slower Than Previously Expected

30 Mar, 2016 By: Doug McPherson



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Direct Response Marketing

Total TV, Video Rise Slightly; OTT Fastest Growing

30 Mar, 2016 By: Doug McPherson



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Direct Response Marketing

Nielsen: Pay TV Drops But Still No. 1

30 Mar, 2016 By: Doug McPherson



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Direct Response Marketing

News Corner March 23, 2016

23 Mar, 2016 By: Doug McPherson



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Direct Response Marketing

Digital Video Ads Grow but Get Shorter

23 Mar, 2016 By: Doug McPherson



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Direct Response Marketing

AT&T to Host Nationwide ‘Addressable Upfronts’

23 Mar, 2016 By: Doug McPherson



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