Direct Response Marketing

FCC to Focus on Online Privacy

18 Mar, 2015 By: Doug McPherson



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Direct Response Marketing

FTC, AT&T Spar Over Throttling

18 Mar, 2015 By: Doug McPherson



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Direct Response Marketing

FCC Unveils Net Neutrality Order; Will ‘Throw the Flag’ for Misconduct

18 Mar, 2015 By: Doug McPherson



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DirecTV Hit with Deceptive Advertising Charge

18 Mar, 2015 By: Doug McPherson



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Direct Response Marketing

Cable Networks See Ratings Drop Continue

18 Mar, 2015 By: Doug McPherson



About the Author: Doug McPherson


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Direct Response Marketing

News Corner March 11, 2015

11 Mar, 2015 By: Doug McPherson



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Direct Response Marketing

Ad Agencies Ask Nielsen to Address Diaries

11 Mar, 2015 By: Doug McPherson



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Direct Response Marketing

Research: What DR Marketers Have Known All Along Turns Out to Be True

11 Mar, 2015 By: Doug McPherson



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Direct Response Marketing

Nielsen Going Programmatic with eXelate Acquisition

11 Mar, 2015 By: Doug McPherson



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Direct Response Marketing

Court Rules In Favor of DMA Petition, but Online Sales Tax Issue Unresolved

11 Mar, 2015 By: Doug McPherson



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