Direct Response Marketing

Legal Review: Release of Study Leaves Marketers Wondering Just What FTC Is 'Up To'

1 Sep, 2012 By: Gregory J. Sater, Jeffrey D. Knowles, Venable LLP’s Advertising Response



About the Author: Gregory J. Sater

Gregory J. Sater

About the Author: Jeffrey D. Knowles

Jeffrey D. Knowles

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Direct Response Marketing

Editor's Note: A Commitment to Marketers and Service Providers Drives Our Business

1 Sep, 2012 By: Thomas Haire Response



About the Author: Thomas Haire

Thomas Haire

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Direct Response Marketing

News Corner September 5, 2012

5 Sep, 2012 By: Doug McPherson



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Direct Response Marketing

Marketers Tap Search Retargeting for DR Goals

5 Sep, 2012 By: Doug McPherson



About the Author: Doug McPherson


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Direct Response Marketing

Multiple Screens Make Consumers Jugglers: Google Study

5 Sep, 2012 By: Doug McPherson



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Direct Response Marketing

Barnes & Noble Study: TV Ads Making an ‘A’

5 Sep, 2012 By: Doug McPherson



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Direct Response Marketing

Google Ends Five-Year Quest to Sell TV Ads

5 Sep, 2012 By: Doug McPherson



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Direct Response Marketing

FTC: ‘Your Baby Can Read’ Deceptive

5 Sep, 2012 By: Doug McPherson



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Direct Response Marketing

News Corner August 29, 2012

29 Aug, 2012 By: Doug McPherson



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Direct Response Marketing

Consumers Prefer Ad-Supported Content, Survey Says

29 Aug, 2012 By: Doug McPherson



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