Direct Response Marketing

Print Readership is Growing Among Millenials

6 Jun, 2012 By: Jackie Jones



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Advertising Association Issues Guides for Brands Amid Political Season

6 Jun, 2012 By: Jackie Jones



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Microsoft's Default Do-Not-Track Header Draws Criticism from Industry

6 Jun, 2012 By: Jackie Jones



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Jackie's Journal June 6, 2012

6 Jun, 2012 By: Jackie Jones



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FTC Considers Applying Online Disclosure Guidelines to Emerging Digital, Mobile Platforms

5 Jun, 2012 By: Linda A. Goldstein



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FTC to Send Refund Checks to Oreck Customers

5 Jun, 2012 By: Gregory J. Sater



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Has a Competitor Posted a False Yelp Review? It May Violate Federal Law

5 Jun, 2012 By: Arthur Yoon, Jeffrey Richter



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Judge Zaps FTC for 'Unnecessary Overreaching' Against POM Wonderful

5 Jun, 2012 By: William I. Rothbard



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Marketers Struggling with Digital Strategies, CMO Council Says

30 May, 2012 By: Jackie Jones



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Google Aggressive in Fight Against Scam Ads, Statistics Suggest

30 May, 2012 By: Jackie Jones



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