Direct Response Marketing

News Corner February 3, 2016

3 Feb, 2016 By: Thomas Haire, Doug McPherson



About the Author: Thomas Haire

Thomas Haire

About the Author: Doug McPherson

Thomas Haire

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Direct Response Marketing

Cannella Acquisition of MPH Dubbed ‘Great Milestone’

3 Feb, 2016 By: Doug McPherson



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AT&T to Unveil New Video Service Before Spring

3 Feb, 2016 By: Doug McPherson



About the Author: Doug McPherson


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Direct Response Marketing

Strong TV Scatter Market Continues in Early 2016

3 Feb, 2016 By: Doug McPherson



About the Author: Doug McPherson


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Direct Response Marketing

After Rentrak Merger, comScore Shares Plans, Gives Nielsen ‘Formidable’ Competition

3 Feb, 2016 By: Doug McPherson



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Wheeler: Set-Top Proposal About Open vs. Closed Standards

3 Feb, 2016 By: Doug McPherson



About the Author: Doug McPherson


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Direct Response Marketing

News Corner January 27, 2016

27 Jan, 2016 By: Doug McPherson



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Verizon Reports 'Skinny Bundles' Equal a Third of Sales

27 Jan, 2016 By: Doug McPherson



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Nielsen: Live TV Still Dominant

27 Jan, 2016 By: Doug McPherson



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Direct Response Marketing

It’s Google vs. Twitter in Super Bowl of Advertisers

27 Jan, 2016 By: Doug McPherson



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