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Who’s ‘The Best’? The Legal Parameters of Puffery   10 Sep, 2013

People often say something is “just puffery” without really knowing the legal parameters of...More>>

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FTC: Consumer Cop on the Global Beat   6 Aug, 2013

Chances are you have never heard of the “Undertaking Spam, Spyware, And Fraud Enforcement With...More>>

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Is Your ‘Natural’ Granola Bar Really Natural?   6 Aug, 2013

In a class action lawsuit (Judith Janney v. General Mills) filed by purchasers of General Mills’...More>>

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What’s the 411 on Calling Cell Phones?   6 Aug, 2013

New federal rules will soon make it more difficult for marketers to call and text cell phones, and...More>>

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Falsely Advertising That a Product Is ‘On Sale’ Is Actionable Under California Law   9 Jul, 2013

How many times have you gone into a store and seen a product advertised as “on sale” and later...More>>

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Pair of June Announcements Sets Stage at FTC   9 Jul, 2013

Since the departure of Federal Trade Commission (FTC) Chairman Jon Leibowitz and FTC Bureau of...More>>

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CFPB Brings First Enforcement Action for ‘Abusive’ Acts or Practices   9 Jul, 2013

Though the Federal Trade Commission (FTC) has historically been the primary agency targeting...More>>

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FTC’s ‘Duty of Inquiry’ for Non-Marketers Gets a Judicial Boost   9 Jul, 2013

June was a banner month for the Federal Trade Commission’s (FTC) aggressive campaign to hold...More>>

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The Best Things in Life Are Free – Just Pay Separate Shipping & Handling   4 Jun, 2013

They say the best things in life are free, but are they free if you have to pay separate shipping...More>>

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Marketers Must Take Heed of FTC’s Proposed TSR Revisions   4 Jun, 2013

Last month, the Federal Trade Commission (FTC) announced proposed changes to the Telemarketing...More>>





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