response magazine logo

Response Magazine Site Response Expo Site Direct Response Market Alliance Site Response TV Site Market Research Job Board

 

   Log in
  
Response Magazine > The DRMA



The DRMA

Join The Direct Response Marketing Alliance


blank Article
Internet Advertising Contracts: Beware of Deceptive Practices   14 Aug, 2012

It is critical for an advertiser to carefully review the terms of an advertising contract with a...More>>

blank Article
The ‘Likes’ and Dislikes of Facebook’s ‘Secret’ Advertising Weapon   14 Aug, 2012

If you’re like 900 million other people, you’ve probably clicked “Like” on some product...More>>

blank Article
Settle or Fight the FTC: A ‘Hobbesian’ Choice   9 Jul, 2012

Imagine you’re a Federal Trade Commission (FTC) target presented with a no-compromise settlement...More>>

blank Article
Calling All Data Brokers: The FTC Is Watching You   9 Jul, 2012

Since the beginning of 2012, the Federal Trade Commission (FTC) has made it clear that the...More>>

blank Article
FTC’s Substantiation Standards Take Center Stage in Basic Research Case   9 Jul, 2012

It has been a busy couple of months in court for the Federal Trade Commission (FTC). Recently, the...More>>

Richter Article
Owner of Hair Regrowth Product Required to Make $40M Personal Restitution   9 Jul, 2012

For nearly a decade, restitution under California’s Unfair Competition Law has been restricted by...More>>

blank Article
FTC Considers Applying Online Disclosure Guidelines to Emerging Digital, Mobile Platforms   5 Jun, 2012

The Federal Trade Commission (FTC) hosted a full-day public workshop on May 30 to consider whether...More>>

blank Article
FTC to Send Refund Checks to Oreck Customers   5 Jun, 2012

Last week, the Federal Trade Commission (FTC) announced that it is sending out more than 27,000...More>>

blank Article
Has a Competitor Posted a False Yelp Review? It May Violate Federal Law   5 Jun, 2012

False business reviews posted by an unscrupulous competitor on customer recommendation websites,...More>>

Article
DRMA News June 2012   1 Jun, 2012

Infusion Brands Intl. recently received acceptance from the Home Shopping Network (HSN) into the...More>>





©2013 Questex Media Group LLC. All rights reserved. Reproduction in whole or in part is prohibited. Please send any technical comments or questions to our webmaster. Contact Us | Terms of Use | Privacy Policy | Security Seals