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Recent Decisions Clarify Reach of VPPA, Plaintiffs Pursue Alternative Theories   9 Sep, 2014

Online service providers often collect user data in various forms for statistical or marketing...More>>

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FTC’s Negative Option Rule Remains ‘As Is,’ but Beware the States   9 Sep, 2014

During the summer, the Federal Trade Commission (FTC) issued what many in the direct response...More>>

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DRMA Spotlight: O2 Media Seeks a New Level of Excellence   1 Sep, 2014

O2 Media is a fully integrated media and television production company, based in Pompano Beach,...More>>

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Safe Harbor for Online Children’s Advertising   5 Aug, 2014

While most advertisers know that the Federal Trade Commission (FTC) can protect children from...More>>

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Does Your Privacy Policy Need an Update?   5 Aug, 2014

It is imperative that companies examine their data privacy and security policies and practices to...More>>

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Another ‘Clinically Proven’ Claim Bites the Dust … 5 Times Faster   5 Aug, 2014

By now, readers of my articles know that if you’re going to make what’s known in the legal...More>>

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Can You Say ‘Thank You’ Under the TCPA?   5 Aug, 2014

Since the Federal Communications Commission (FCC) told telemarketers last October, in new rules...More>>

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DRMA Spotlight: Hitting a Marketing & Production Home Run   1 Aug, 2014

“When Rob Albert and I formed Grand Slam Direct, we didn’t want to be just another production...More>>

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Watch Your Back End   8 Jul, 2014

Many marketers would like to believe that their only concerns are the number of orders coming in,...More>>

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Piercing the Corporate Veil   8 Jul, 2014

As an Orange County attorney, the drive up to the San Fernando Valley to take and defend three days...More>>





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