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Research and Analysis
1Q 2011 DR Radio Media Billings Spike 27.4 Percent   1 Sep, 2011

DR radio media billings enjoyed a healthy turnaround in the first quarter of 2011, according to...More>>

SciMark Report   1 Sep, 2011

SciMark Report - September 2011More>>

The IMS Top DRTV National Cable Rankings   1 Sep, 2011

The IMS Top DRTV National Cable Rankings - September 2011More>>

Jordan Whitney's Program Rankings   1 Sep, 2011

Jordan Whitney's Program Rankings - September 2011More>>

1Q Short-Form DRTV Media Billings Jump 6.9 Percent   1 Aug, 2011

First-quarter 2011 short-form DRTV media billings results provided by Kantar Media boast a...More>>

SciMark Report   1 Aug, 2011

In the April issue of Response, I enjoyed writing a "dueling" products feature. Here, to lead this...More>>

The IMS Top DRTV National Cable Rankings   1 Aug, 2011

The IMS Top DRTV National Cable Rankings - August 2011 IssueMore>>

Jordan Whitney’s Program Rankings   1 Aug, 2011

Jordan Whitney’s Program Rankings - August 2011 IssueMore>>

Long-Form Media Billings Slide 7 Percent in 1Q 2011   1 Jul, 2011

Response’s first-quarter 2011 long-form DRTV media billings research continues to present a...More>>

SciMark Report    1 Jul, 2011

SciMark Report - July 2011More>>

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