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Doug Garnett

Doug Garnett in the news. Information on people in the Direct Response Marketing Industry


Consumer Electronics Article
Making a Connection With DR   1 Dec, 2010

Despite a rough few years in consumer electronics, marketers in the space are expecting nothing but...More>>

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Response Magazine's 15th Annual State of the Industry Report   17 Sep, 2010

Our agency takes maximum advantage of technology as it relates to our media management software....More>>

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Guest Opinion: Start With Research for On-Air Success in DRTV   11 Jul, 2010

One of my employees recently attended a talk by the head of a large brand DRTV agency. This...More>>

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Is Online Video Living Up to the Hype?   1 Jun, 2009

Members of Response's Editorial Advisory Board see a possibly breathtaking medium for direct...More>>

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Hanging Around the Home   1 Mar, 2009

The country is in a recession and all households are cutting back on travel and entertainment...More>>

Article
Is Branding Dead?   1 Jan, 2009

Provocative question, isn't it? Yes, 10 years ago, one could have never asked such a question with...More>>

Article
Piecing It Together   1 Sep, 2008

Time was that traditional agencies saw their DRTV cousins as threats, lurking in the wings ready to...More>>

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Brokering the Best Time   1 Jun, 2008

Throughout the history of direct response television, perhaps no word sets the media part of the...More>>





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