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Editorial

News Paid-Search Ads Influence Mobile's Growth 4 Apr, 2012 Mobile is expected to contribute 25 percent to total paid-search ads by the end of this year, up...More>>
News Yahoo! Becomes the Latest to Launch a Do-Not-Track Feature 4 Apr, 2012 Starting this summer, Yahoo! users will be able to opt out of website tracking using the online...More>>
News Brill Keynote, Capitol Hill Visits Highlight 'DMA in DC' Event 4 Apr, 2012 Timeliness, truthful discussion and thought-provoking meetings headlined last week’s "DMA in DC"...More>>
	Article DRMA Spotlight: Cannella Goes a Long Way Toward DR Success 1 Apr, 2012 A lot of big names in the direct response industry like to boast they’ve been part of the game...More>>
File DRMA News - April 2012 1 Apr, 2012 DRMA News - April 2012More>>
Article Beauty Before Age 1 Apr, 2012 The old idiom “age before beauty” might not pack as much of a punch with today’s generation,...More>>
	Article Building Social Capital 1 Apr, 2012 "DR marketing is just evolving so rapidly,” says Patrick McLean, Richmond, Va.-based vice...More>>
News Small Businesses Drive Social Media – And Vice Versa 28 Mar, 2012 In contrast to a few years ago when small businesses were almost nonexistent online, entrepreneurs...More>>
News FTC Settles Two More Cases on Marketing with Fake News Sites 28 Mar, 2012 Two more online marketers will stop using fake news websites to promote acai berry supplements and...More>>
News Spanish-language Media Soars as Total Ad Expenditures Stagnate 28 Mar, 2012 Total advertising expenditures increased 0.8 percent in 2011 to $144 billion, according to data...More>>

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