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Editorial
News
Google Users Sue Search Engine Giant Over New Privacy Policy   28 Mar, 2012

California and New York residents have filed two separate lawsuits – eventually seeking...More>>

News
FTC Report Lays 'Do Not Track' Responsibilities on Data Brokers   28 Mar, 2012

The Federal Trade Commission (FTC) has stopped short of calling for a new "Do Not Track" law,...More>>

News
Jackie's Journal March 28, 2012   28 Mar, 2012

Jackie's Journal March 28, 2012More>>

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DRMA Spotlights Thane International: The Reign of Thane   1 Mar, 2012

As one of the largest direct response companies in the world, Thane boasts a unique business model...More>>

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The Reign of Thane   1 Mar, 2012

Considering the average person travels almost 40 miles on a normal day, while the typical driver...More>>

Home and Housewares Show in Chicago Article
Housewares' Claim to Fame   1 Mar, 2012

Any old butter knife is just one among a million kitchen appliances but a butter knife wielded by,...More>>

Brian Kirkendall and Hoover Article
Hoover Takes Clean to New Extremes   1 Mar, 2012

Before late-night infomercials and Internet upsells, back when the Hoover Co. was just a janitor...More>>

Article
Repair Rather Than Replace   1 Mar, 2012

Since the onset of the Great Recession in 2008, DR agencies have been faced with one tough question...More>>

Article
Housewares Market Continues to Be a DR Hot Spot   1 Mar, 2012

In my 11 years at Response, there has never been a doubt as to the importance of the housewares...More>>

DRMA Spotlight: Dial 800 Article
DRMA Spotlights Dial 800: More Than Just a Pretty Number   21 Feb, 2012

DRMA Spotlights Dial 800: More Than Just a Pretty Number Dial800 does a number on its...More>>





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