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The Voice
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FTC Takes a New S‘Pin’ on Its Testimonial and Endorsement Guides   8 Apr, 2014

Since the Federal Trade Commission (FTC) issued its latest Endorsement and Testimonial Guides in...More>>

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FTC Settlements: ‘Ability to Pay,’ as Amended (or Repealed?)   8 Apr, 2014

For anyone who reads this column or otherwise has followed the Federal Trade Commission (FTC) under...More>>

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Trader Joe’s Settles ‘All Natural’ Class Action Challenge   4 Mar, 2014

In another sign that private plaintiffs continue to pursue consumer-oriented claims that regulatory...More>>

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Apple Settles With FTC for $32.5 Million   4 Mar, 2014

Last month, the Federal Trade Commission (FTC) announced a major settlement with Apple stemming...More>>

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Living Vicariously — and Dangerously — Under the TCPA   4 Mar, 2014

The legal landscape of the Telephone Consumer Protection Act (TCPA), both before and after the...More>>

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Tax Plans’ New Math Is Bad News for Marketers   4 Mar, 2014

On February 26, the Chairman of the House Ways and Means Committee announced the release of a Tax...More>>

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Vicks’ Vitamin C Products Avert False Advertising Claims Judgment   4 Feb, 2014

An advertiser that advertises consumer products on its website must be truthful and have evidence...More>>

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Xbox and Machinima: Another Reminder to Disclose All Material Connections   4 Feb, 2014

The blogosphere was abuzz last week, chattering about a “native advertising blunder” allegedly...More>>

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FTC Gives Itself High Marks for 2013; Begins 2014 With a Bang   14 Jan, 2014

The Federal Trade Commission (FTC) has looked back on its accomplishments in 2013 and pronounced...More>>

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Chipotle Case Gives Hope Against Class Actions   14 Jan, 2014

As faithful readers of this column know, the scourge of marketers these days is the...More>>





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