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The Voice
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Cutting Off the Counterfeiter’s Lifeline   5 May, 2015

When it comes to fighting counterfeiters, cease-and-desist letters are fine, and Digital Millennium...More>>

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‘Made in the USA’ Class Actions Create Controversy in California   5 May, 2015

During the past year, an uptick in the number of class actions brought for alleged false claims of...More>>

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FTC Claim Against Commerce Planet President ‘Discharged’ in Bankruptcy   5 May, 2015

In “Settle or Fight the FTC: A ‘Hobbesian’ Choice” (July 2012), I wrote that the former...More>>

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FTC Scores $12 Million TKO Against Affiliate Network   7 Apr, 2015

In “Does The FTC Have Legal Authority Over Affiliate Networks?” (DRMA Voice, July 2014), I...More>>

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Lurking in the Shadows – Dual Agency Enforcement of Affiliate Marketers   7 Apr, 2015

It is no secret that the Federal Trade Commission (FTC) enjoys flexing its enforcement muscle...More>>

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Where You Put Your Checkbox – and How You Label It — Really Matters!   7 Apr, 2015

Last month, in a putative class action lawsuit against Guthy-Renker, a federal court judge in Los...More>>

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Suppliers to the Telemarketing Industry Face Liability   7 Apr, 2015

Marketers that believe they can use certain exemptions under the Telemarketing Sales Rule (TSR) to...More>>

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FTC on the Lookout for Incentivized Online Customer ‘Reviews’   3 Mar, 2015

The Federal Trade Commission (FTC) has again let industry know that it is very much on the beat...More>>

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Honest Tea’s Antioxidant Labeling Could Be Misbranding   3 Mar, 2015

California’s consumer protection statutes generally prohibit false or misleading advertising in...More>>

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Strong Brands Have Room to Flex   3 Mar, 2015

Under the traditional rules of proper trademark use, brands must be used as adjectives and in a...More>>





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