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DRMA Spotlight: 'Commerce With a Conscience'   1 Apr, 2014

Higher Power Marketing is a Phoenix-based per-inquiry (PI) advertising agency and Direct Response...More>>

DRMA Spotlight Article
DRMA Spotlight: Growing Smiles on Customers’ Faces   1 Apr, 2014

“In the beginning it was just me in my apartment on my couch with a laptop and $400 cash,” says...More>>

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DRMA Spotlight: Growing Smiles on Customers’ Faces   1 Apr, 2014

DRMA Spotlight: Growing Smiles on Customers’ Faces VideoMore>>

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DRMA Spotlight: Finding the Right Mojo   1 Jan, 2014

At first it was humbling. Direct response is unlike any industry I had seen before,” says Gregory...More>>

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DRMA Spotlight: Applied Perceptions Dec 2013   16 Dec, 2013

DRMA Spotlight: Applied Perceptions Dec 2013More>>

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DRMA Spotlight: Built From the Ground Up   1 Dec, 2013

What we really care about is providing unequaled service to our customers,” says Bruce Stone,...More>>

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DRMA Spotlight: Staying a Step Ahead   1 Nov, 2013

In May, we turned the Direct Response Marketing Alliance (DRMA) Spotlight on the InterMedia Group...More>>

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DRMA Spotlight: ‘Believers in Video’   1 Oct, 2013

In March, we turned the Direct Response Marketing Alliance (DRMA) Spotlight on Cannella Response...More>>

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DRMA Spotlight: IPredictus Sept 2013   18 Sep, 2013

DRMA Spotlight: IPredictus Sept 2013More>>

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I.Predictus Takes the Gamble Out of Media   1 Sep, 2013

“This is not just about direct response,” says Monica C. Smith, founder and CEO of Parsippany,...More>>





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