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The Direct Response Marketing Alliance is the Professional Alliance For DR Marketers


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CallFinder — Speech Analytics Case Study   15 Jul, 2014

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CallFinder — Capture Voice Case Study   15 Jul, 2014

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Pivotal Payments — Organo Gold Processing Case Study   15 Jul, 2014

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Higher Power Marketing — One Client, One Category, 468 Weeks on the Air   15 Jul, 2014

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2014 DRMA MOY Nominee - Test   15 Jul, 2014

2014 DRMA MOY Nominee - TestMore>>

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2014 MOY Wufoo Nominee Header   11 Jul, 2014

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Watch Your Back End   8 Jul, 2014

Many marketers would like to believe that their only concerns are the number of orders coming in,...More>>

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Piercing the Corporate Veil   8 Jul, 2014

As an Orange County attorney, the drive up to the San Fernando Valley to take and defend three days...More>>

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Inability to Allege Economic Injury Dooms Class Action   8 Jul, 2014

In another blow to plaintiffs seeking to escape the impact of Proposition 64 and its requirement...More>>

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Does the FTC Have Legal Authority Over Affiliate Networks?   8 Jul, 2014

In the past few years, the Federal Trade Commission (FTC) has placed several affiliate networks...More>>





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