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The Direct Response Marketing Alliance is the Professional Alliance For DR Marketers

Jeffrey Richter and Cathy Polisito Article
Results May No Longer Vary - Say it Ain't So!   27 Jan, 2011

The Federal Trade Commission’s (FTC) revised Guides Concerning the Use of Endorsements and...More>>

William I. Rothbard Article
FTC Proposes "Do Not Track" for Online Privacy   27 Jan, 2011

The Federal Trade Commission's (FTC) much-awaited preliminary staff report on Internet privacy...More>>

Gregory J. Sater Article
Class-Action Lawyers Are Often a Forgotten Lion   27 Jan, 2011

As a direct response marketer, you’re probably acutely aware of the Federal Trade Commission...More>>

The DRMA Voice Footer   21 Jan, 2011

The DRMA Voice NL FooterMore>>

General Info
DRMA Networking Events   20 Oct, 2010

The networking events of the Direct Response Marketing Alliance (DRMA) More>>

Your Baby Can Earns Marketer of the Year Award Article
Your Baby Can Earns Marketer of the Year Award   18 Oct, 2010

Denise Kovac believes a product that educates and empowers children prompts great work from those...More>>

Editor's Note: Marketer of the Year Honor Becomes the Industry Standard   18 Oct, 2010

So began the promotional push in May for the crowning of the second annual Direct Response...More>>

General Info
Have You Heard   25 Aug, 2010

Have You HeardMore>>

General Info
RSVP for the DRMA Marketer of the Year   10 Aug, 2010

Response Magazine and The DRMA are pleased to announce the second annual Marketer of the Year...More>>

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DRMA MOY Ballot - Tristar Products Inc.    10 Aug, 2010

DRMA MOY Ballot - Tristar Products Inc. More>>

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