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DRMA

The Direct Response Marketing Alliance is the Professional Alliance For DR Marketers


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DRMA Spotlight: Cannella Response Television   20 Oct, 2014

DRMA Spotlight: Keeping an EdgeMore>>

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A TCPA Win for Debt Collectors   7 Oct, 2014

The Telephone Consumer Protection Act (TCPA) has caused indigestion for businesses wanting to...More>>

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Should the FDA Reconsider Defining ‘Natural,’ ‘All Natural’ and ‘100% Natural’?   7 Oct, 2014

In 1993, the Food and Drug Administration (FDA) reluctantly chose not to define what “natural”...More>>

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FTC Snares Ingredient Supplier in Widening Liability Net   7 Oct, 2014

My last article and others before discussed a new core enforcement strategy at the Federal Trade...More>>

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Wufoo_DRMA Account Update   6 Oct, 2014

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DRMA Spotlight: Keeping an Edge   1 Oct, 2014

“We’ve always been innovators in the industry — we’ve disrupted it a few times,” says Rob...More>>

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The Stars Align!   1 Oct, 2014

“We are both honored and gratified to be recognized for the work and dedication of our teams,”...More>>

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FTC Warning Letters Blindside Retailers   9 Sep, 2014

If the beginning of football season were a holiday (and we know it is for some of you), it would...More>>

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FTC Sues Processors for Being ‘Unfair’ to Consumers   9 Sep, 2014

We think of the Federal Trade Commission (FTC) as an anti-deception agency, and it is just that....More>>

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What to Expect at a Labor Commission Hearing   9 Sep, 2014

Just about every employer in California, big or small, will encounter the state’s dreaded Labor...More>>





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