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Direct Response Marketing

Response Magazine is the leading publication in direct response marketing.


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SciMark Report - September 2014   1 Sep, 2014

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The Gracenote Top 40 Most-Aired Long-Form DRTV Titles - September 2014   1 Sep, 2014

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Nielsen DMA Local Cable Rankings: Total DR Spots - September 2014   1 Sep, 2014

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The Media Analytics Top DRTV National Cable and Satellite Rankings - September 2014   1 Sep, 2014

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Jordan Whitney's Program Rankings - September 2014   1 Sep, 2014

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Field Reports - September 2014   1 Sep, 2014

Field Reports - September 2014More>>

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Editor’s Note: Renker’s Message Resonates, Whether It’s 2001 or 2014   1 Sep, 2014

When I took over the editorial helm of Response in March 2001, I had a lot more (and darker) hair,...More>>

News
News Corner August 27, 2014   27 Aug, 2014

News bites from Blue Vase Marketing, AdMore — and more.More>>

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Rentrak Gathering More Data From Set-Top Box Homes   27 Aug, 2014

PORTLAND, Ore. – TV-media measurement company Rentrak reports that by the end of 2014, it will be...More>>

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Consumer Voice Shaping Marketing Budgets; Programmatic Not So Much    27 Aug, 2014

SAN JOSE, Calif. – The Chief Marketing Officer Council’s annual state of marketing global...More>>





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